Orange, New South Wales
High net return freehold serviced apartments in the centre of Orange
$12,000,000
Business Description
Ras360 Property Solutions presents Summer East Serviced Apartments, a rare freehold going concern in the heart of Orange. Set on a generous 6,960 sqm landholding, this substantial asset offers 47 serviced apartments and a proven trading profile supported by the region’s mining and healthcare.
The business is currently configured for long-term stays only, creating a stable foundation of demand. However, there is clear upside for a purchaser to reposition the offering toward short-stay and overnight visitors, expanding the guest mix and capturing more of Orange’s corporate and leisure travel market.
The nightly tariff can be increased to $200 per night with expected occupancy being 70% annually. This proposes that the net profit after rent would be $775,698
With the motel opened to overnight trade and supported by targeted marketing and yield management, both tariff and occupancy growth opportunities are evident. The current ADR is considered low, presenting a direct pathway to increase turnover through improved pricing strategy and encouraging more one-night stays.
The business delivers an adjusted net profit of $1,192,782, offering an attractive commercial return. One apartment is presently used as reception and office, and may be converted back into a guest room if an incoming operator wishes to maximise revenue.
The asset is well presented and structurally pristine, with bathrooms noted as dated and front timber windows expected to require replacement in the future. With no dedicated owner’s residence, all units remain available for revenue generation.
Currently operated with an onsite manager and a small cleaning team, the business does not require daily general cleans for long-stay guests. The manager will not remain post-sale, while the cleaning staff may continue, supporting operational continuity.
Centrally located in one of regional NSW’s most visited hubs, Summer East Serviced Apartments is ideally suited to experienced operators seeking scale, cashflow, and immediate upside through repositioning and improved management.
**Ras360 – Specialists in Motels | Hotels | Pubs | Parks | Management Rights **
Business Summary
Key Investment Insights
1. Freehold going concern, 6,960 sqm landholding containing 47 serviced apartments.
2. Proven trading profile, demand underpinned by regional mining and healthcare sectors.
3. Currently configured for long‑term stays only, creating stable occupancy and reduced daily cleaning requirements.
4. Clear revenue upside from repositioning to short‑stay and overnight guests, capturing corporate and leisure travel.
5. Stated pricing scenario of $200 nightly tariff at 70% annual occupancy estimates net profit after rent of $775,698.
6. Adjusted net profit reported at $1,192,782, indicating attractive commercial returns as presently operated.
7. One apartment is used as reception and office but can be converted back to a revenue‑generating unit to increase capacity.
8. No dedicated owner’s residence, therefore all units are available to produce income.
9. Asset described as well presented and structurally pristine, with bathrooms dated and front timber windows likely requiring future replacement.
10. Operated with an onsite manager who will not remain post‑sale, and a small cleaning team who may continue, supporting operational continuity for a new operator.
