186-188 Myrtle Street, Myrtleford, Victoria
FREEHOLD - Vendor Terms And/Or Leasehold Options Available - Golden Leaf Motel, Myrtleford VIC - 1P0584
Freehold Going Concern - $4,650,000
Business Description
MHB is delighted to present the freehold going concern sale of the Golden Leaf Motel, Myrtleford.
Key Features:
* An exceptional opportunity to secure a well-established 27-room freehold motel in a prime location on the iconic Great Alpine Road - the gateway to Bright and Victoria's renowned snowfields.
* Offered to the market for the first time in 18 years, the Golden Leaf Motel occupies a commanding central position with limited direct competition, making it a standout investment in a high-demand tourism corridor.
* All guest rooms are conveniently positioned on a single level, with internal corridors providing easy access to reception and the restaurant. Complementing the business is a spacious four-bedroom family residence located above the restaurant - ideal for onsite owners or management.
* The property features a large restaurant with a fully equipped commercial kitchen and walk-in cool room. While currently only utilised for larger group bookings on request, this space presents a significant opportunity to expand food and beverage offerings and increase revenue.
* Positioned in a standout, high-visibility location with strong drive-by traffic, the motel continues to benefit from consistent exposure to passing tourists and travellers.
* Situated upon approx. 2,922m2 of (GRZ1) General Residential Zoned land.
* Vendor Terms And/Or Leasehold Options Available.
Inspections strictly by appointment only.
For more information or to arrange an inspection, contact Angela Jacobsen on ---------- or Dan McDonald on ---------- .
Business Summary
Other Features / Notes
EXCLUSIVE, FREEHOLD GOING CONCERN, Motel, VIC - North EastKey Investment Insights
1. Freehold going concern sale of a 27-room motel, offering ownership of both business and land.
2. Prime location on the iconic Great Alpine Road, positioned as the gateway to Bright and Victoria’s snowfields, supporting strong tourism demand.
3. Offered to the market for the first time in 18 years, indicating established trading history and potential owner-operator continuity.
4. Commanding central position in Myrtleford with limited direct competition, implying market share advantages in a high-demand corridor.
5. All guest rooms on a single level with internal corridors, providing ease of access for guests and operational efficiency.
6. Large four-bedroom family residence above the restaurant, suitable for onsite owners or management and reducing staffing accommodation needs.
7. Substantial restaurant with fully equipped commercial kitchen and walk-in cool room, currently underutilised and presenting a clear revenue expansion opportunity through enhanced food and beverage offerings.
8. High-visibility site with strong drive-by traffic, delivering consistent exposure to passing tourists and travellers.
9. Sits on approximately 2,922m2 of General Residential Zoned (GRZ1) land, offering potential for future development or scope changes subject to zoning.
10. Vendor terms and leasehold options available, providing flexible acquisition structures for purchasers.
11. Inspections strictly by appointment, indicating controlled access and a potentially well-managed sale process.
