Reflections at Coolangatta is “Under Contract” to beachshakz. Sold on a multiple of 6.43x and an initial Return on Equity (ROE) of 25 percent to potential investors. The manager is targeting a ROE of 35 percent within five years.
Located in the heart of Coolangatta, directly across from the popular Greenmount Beach, Reflections Coolangatta Beach is celebrated for its prime location and outstanding visitor appeal.
The property presents an exceptional investment opportunity as its managers seek investors to share in this booming management rights business.
Paul Mueller, Senior Broker at Ras360 Property Solutions, described the property as “a premier beachfront asset with an impressive occupancy rate of 92.11 percent, delivering a robust net operating profit.”
“Its award-winning status and prime location make it a very attractive choice for both guests and investors,” Mr Mueller added.
With an occupancy rate significantly above the Gold Coast average of 67 percent, Reflections Coolangatta Beach stands out as a top holiday destination. The property has garnered multiple accolades, including the 2020 TripAdvisor Travellers’ Choice Award and back-to-back Best of Queensland Experience awards in 2022 and 2023.
Tracey Egan, CEO and Head of Experience at the managing company beachshakz, is a seasoned and multi-award-winning operator. Ms Egan, a QANTAS Australian Tourism Award recipient, was also a finalist for the Telstra Women in Business Award as Entrepreneur of the Year.
The property comprises two towers, “Reflections on the Sea” and “Reflections Tower 2,” both standing 21 storeys high on Marine Parade in Coolangatta. The complex features 202 luxury apartments, offering 1-bedroom to 4-bedroom “Skyhomes,” with a total of 87 apartments.
The investment opportunity includes a Net Operating Profit (NOP) of $2 million for FY23, supported by a combined body corporate salary of $638,175.
Ms Egan described the offering as “super rights”—one of the largest of its kind to hit the market on the Gold Coast.
beachshakz, she noted, is backed by a talented team and industry experts, delivering “engaging and open communication with owners, investors, and bodies corporate.” Ms Egan also emphasised beachshakz’s community focus and strong ties to the Gold Coast.
The business focuses on enhancing the guest experience, which directly supports investor returns. Additionally, there is potential to expand the letting pool by converting external appointments and future sales into onsite rentals.
“The manager has identified cost efficiencies within the operating model,” she said. “Additionally, we’re planning to apply leading-edge technology to enhance the overall guest experience.”
Coolangatta, located on the quieter southern end of the Gold Coast, is renowned for its stunning beaches and relaxed vibe. The area is experiencing rapid growth, with rising residential and rental prices delivering significant capital gains and income. The nearby Gold Coast Airport—Australia’s fifth busiest—further bolsters the suburb’s appeal.
Coolangatta’s pristine beaches and world-class surf, particularly along the celebrated 2 km “Super bank,” have earned it an international reputation. This has piqued the interest of investors looking to capitalise on the suburb’s rising residential and rental prices.
“Reflections is an iconic asset in a highly sought-after location,” Ms Egan said.
She noted that monthly distributions are projected to yield a 25 percent Return On Equity (ROE) which could grow to over 35 percent by Year Five. Investors also benefit from one week of complimentary accommodation for family or friends, subject to availability.
The investment term is three to five years, with a minimum of $400,000, limited to no more than 20 investors. This exclusive opportunity is aimed at high-net-worth individuals interested in a premium property.
According to Ms Egan, Beachshakz can offer a ROE of 25 percent at settlement, thanks to strong financials and importantly “an innovative lending proposal to our senior lender.”
“And, throughout, we’ve maintained a strong approach to risk management. We’ve insisted with our bankers that investors will not sign personal guarantees,” she said. “On a risk-adjusted basis, this ROE represents exceptional value for potential investors.”
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