1 The Track , Bright, Victoria
FREEHOLD - Bright On Track, Bright VIC - 1P0583
EOI Closed - POA
Business Description
MHB is delighted to present to market, the freehold going concern sale of Bright On Track.
An exceptional opportunity to acquire a landmark freehold going concern accommodation product in Bright - one of regional Victoria's most tightly held and high-performing tourism destinations.
This is a rare chance for an astute motelier to secure a thriving accommodation asset within the enduring appeal of Bright's alpine lifestyle and visitor economy.
Key Features:
* 9 self-contained apartments plus spacious owners residence in resort setting ripe to fulfil its potential.
* 3969m2 of well laid out resort in prime central location in Victoria's fast growing regional tourist town of Bright.
* Solid modern construction with oversized rooms suggests reconfiguration and/or utilising owners residence could unlock substantially more commercial potential.
* Currently run at low occupancy by semi-retired owners. Occupancy and yield could be significantly increased via an astute operator.
* For a lifestyle focused investor rooms could be run by local property management whilst leaving a substantial owner's residence to enjoy.
* Current configuration consists of 5 studio units (1 queen + 1 king single, 3 mezzanine suites (1 queen + 2 king singles) plus one tower apartment (3 bedrooms, 1 queen + 2 king singles).
* Huge 3-bedroom, 2-bathroom owners residence sits above a licensed bar, dining room, gallery, studio & courtyard opening to pool area.
* Massive opportunity for a creative operator to repurpose this magnificent space to suit their specific niche. This could be repositioned as boutique luxury hotel for cyclists, group tours or a wellness and spa retreat.
Inspections strictly by appointment.
For more information or to make an enquiry, contact Bennett Mountjoy direct on ---------- or contact the MHB Office on ---------- .
Business Summary
Other Features / Notes
EXCLUSIVE, FREEHOLD GOING CONCERN, Motel, VIC - North EastKey Investment Insights
1. Freehold going concern sale, offering ownership of land and business together.
2. Located in Bright, a tightly held, high-performing and fast-growing regional Victorian tourism town.
3. Large 3,969m2 centrally positioned resort site, suitable for high visitor exposure and expansion.
4. Accommodation comprises nine self-contained apartments plus a spacious owners residence, enabling mixed-use revenue streams.
5. Current unit mix: five studio units, three mezzanine suites, and one three-bedroom tower apartment, providing diverse guest accommodation.
6. Massive three-bedroom, two-bathroom owners residence sits above a licenced bar, dining room, gallery, studio and courtyard that opens to a pool, offering on-site F&B and guest amenity potential.
7. Solid modern construction with oversized rooms, allowing reconfiguration or conversion of owners residence to unlock additional commercial yield.
8. Currently operated at low occupancy by semi-retired owners, indicating clear upside for an active, astute operator to increase yield.
9. Lifestyle investor option exists to outsource room management to local property management while retaining the substantial owners residence.
10. Significant repositioning opportunities to target niches such as boutique luxury for cyclists, group tours, or a wellness and spa retreat, driven by the property’s layout and location.
