THE RUGGED WEST COAST of New Zealand’s spectacular South Island once drew an influx of visitors chasing a fortune in gold.

These days the South Island’s stunning west coast has produced a rare gem of incredible value and potential.

The Carters Beach Holiday Park, part of New Zealand’s popular TOP 10 Holiday Park chain, is on the market as a rare freehold going concern.

The park is situated on about 2.5 hectares along a beautiful sandy beach six kilometres south of Westport, and has accommodation for up to 500 visitors.

Dilan De Silva, from Tourism Properties, says it presents the rarest of opportunities for a savvy investor.

“The TOP 10 brand is highly respected and they only sell one property every five years or so,” Mr De Silva said.

“It’s an enormous park – 6.2 acres – which already produces tremendous profits and has the potential to generate even more.

For the last four decades, the TOP 10 Holiday Parks have prided themselves on setting high standards.

There are 47 parks across New Zealand under the brand’s umbrella, offering visitors outstanding accommodation and providing a proven business model.

The Carters Beach Holiday Park offers all manner of accommodation options from motel rooms, cabins and powered and non-powered campervan and camping sites.

It prides itself on being a fantastic family-oriented property with a strong base of repeat customers and the ability to accommodate 500 guests at any given time.

There are six motel rooms, seven self-contained units, nine cabins, 53 powered sites, and more than 70 without power.

The park also has extensive communal park facilities.

“Another great feature is that there are also three houses on the property,” Mr De Silva said.

“There is a renovated waterfront three-bedroom residence for the owners, a second managers house or an extra three-bedroom house for extended family.

“The property has undergone extensive renovations and there is also a new reception area and storage sheds and a new commercial laundry, workshop and extensive storage.”

As a nationally recognised holiday park, the property caters for all manner of children’s activities and facilities that attract families to make their holiday an extended stay.

There is a brand new stainless hot tub complex overlooking the beach, and a proposed swimming pool development has been approved.

Outside the gate is the new Kawatiri Coastal cycle trail to Westport, and when completed it will extend from Westport to Charleston.

The trail is already seeing an increase in bookings.

Mr De Silva said the property was making great returns even during COVID and the owners were looking at a sale price of more than $A3.2 million.

“The park has a fantastic income level and a great net profit even during the pandemic and it can only get better,” he said.

“This investment will offer approximately 10%-12% ROI, and there are still additional revenue streams to be seized.”

Mr De Silva said the area was not only popular with tourists wanting to relax in a spectacular location but there were still coal and gold mines in the area and many of the workers made their homes in the holiday park.

It is also close to The Pancake Rocks and Blowholes which are a popular visitor attraction.

“When you combine the tourists and mine workers in the area, the accommodation at Carters Beach Holiday park is always going to be very much sought after,” Mr De Silva said.

“This is a beautiful property in a great location, returning excellent profits.”