by Grantlee Kieza
17th March, 2021
Thriving park is toast of wine region
It’s a thriving business with all-year round demand, and it’s situated in one of the most productive wine and fruit areas in Australia.
The Penola Caravan Park, 388 kilometres southeast of Adelaide, is in the heart of the Coonawarra wine district, famed for producing some of the world’s best Cabernet Sauvignon wines from its “terra rossa” soil.
It is also a lush apple-growing region, and farm workers coning to Penola (population 2000) provide a steady accommodation market along with the regular grey nomad traffic.
Situated on the Riddoch Hwy, the Penola Caravan Park has 32 powered sites and 20 en-suite sites, where visitors can park their van next to their own amenities. There are also ten cabins, plus unlimited camping spots on the property’s well-maintained 1.343 hectares.
Rohan Pertzel, from CRE Brokers, said the property was on the market at $1,450,000.
“It's a very good business with multiple income streams and a good net profit," Mr Pertzel said, “and it’s a perfect lifestyle opportunity."
“It's run by a husband-and-wife team who are looking to make a change."
“The caravan park is in the heart of the Coonawarra region, with top wineries just 10 minutes from its doorstep."
“A lot of caravan parks rely on high tourism turnover but this park also has a lot of bookings through the vineyards. It’s a fantastic freehold caravan park with excellent year round trade."
“There is strong tourism in the region with people constantly coming to the vineyards, but the caravan park also caters for fruit pickers, winery workers and some permanent residents who make use of the park's facilities."
“You have a lot of people staying at the park to pick grapes, but there is a lot of apple growing in the area, too, so you have those workers as well. When one harvest cycle stops, another begins so it’s pretty much year-round demand.’’
Penola is a comfortable half-day drive from either Melbourne or Adelaide.
The Coonawarra represents a small strip of land in the heart of the Limestone Coast in South Australia.
The unique cigar-shaped strip of rich terra rossa soil that defines the region is a one-of-a-kind narrow ridge of earth, just 27 kilometres long, but the wines it produces are known around the globe.
There are more than 25 cellar doors, offering an array of food and wine experiences, close to Penola.
The first vines in the area were planted by John Riddoch in 1890 but for a long time Shiraz was the main grape variety under cultivation.
Fortunes changed when Samuel Wynn recognised the potential of Coonawarra’s soil, and bought the original Riddoch cellars in 1951. Led by Wynns and Penfolds, Coonawarra was to play a leading role in the transformation of the
Australian wine industry and it draws tourists and wine connoisseurs from around the country throughout the year.
Find the Penola Caravan Park sale details HERE.